KEEN Ford F-250 full wrap

A full-print wrap on a truck this size is one continuous image broken across dozens of separate panels. The mountain landscape here flows over the hood, along both sides, across the camper shell, and onto the tailgate, and it has to line up everywhere two panels meet.

The hood is the hardest test: a large, gently curved surface where any stretch or misregistration in the artwork is obvious from the driver's seat of every car behind it. The KEEN messaging sits in the cleanest zones of the design so the photography does the work without swallowing the brand.